Overview of Australian strawberry market

In a recently published global overview of strawberry markets, focussing on thirteen different international markets, FreshPlaza covered the ups and downs of the Australian strawberry industry. The Australian industry was deemed to have ‘varying prospects’, due to the inconsistencies amongst growers, with some growers expecting high yields, and others reporting reporting deterioration with plants. This was primarily deemed to be a result of problematic conditions throughout Victoria and Queensland. The shortage in supply, a result of the adverse conditions, is expected to cause market prices to rise.

At the end of June 2018, 93,545 tonnes of strawberries had been produced in Australia, with a total value of $ 445 million. Exports increased by 11%. The domestic market accounted for 72% of the fresh strawberry sales.’

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Source: freshplaza.com